VIDEO EXAMPLES

In content marketing, video is often the entry point or a valuable nurturing or sales asset, so I emphasize the use of video in content. However my work spans full content systems, including messaging, email, landing pages, and strategy across platforms.

At WestStorm Studio, I believe a well-done About Video can work as a VSL (video sales letter) in disguise. A video sales letter is a video presentation about what you do that invites the viewer to take a specific action like hiring your business, signing up for your workshop, scheduling a call, downloading a free resource, or joining your newsletter. Whatever your specific action is a Company About Video can work as a VSL without your prospect sniffing any fishy sales manipulations.

You do this by clearly discussing the problem your offer solves, how you do it, and showing your results. When you follow the right VSL framework your video is both useful to your viewers and encourages them to take action on your offer.

ABOUT VIDEOS / VSL

Wild Horse Photography Workshop

Ivana Crone Photography

Catering Company About Video

Mount Kaz Catering

YouTube Ads Software & Coaching

TubeSift

Ads

There are countless strategies out there to get more leads & sales for your business but the tried and true method that will always be around is through advertising. At WestStorm Studio, we believe that if you’re going to spend money on adspend you need to have not only a great ad that speaks to your customer’s direct pain points and offers a solution, but must also have some heart and soul from the creator or brand in it. Otherwise they will just look like every other ad and get skipped and forgotten.

Lead Magnet Ad Example 1

Here is an example of a lead magnet YouTube ad I made for the YouTube ads software & coaching company TubeSift.

Lead Magnet Ad Example 2

Here is another version of a lead magnet YouTube ad I made for the YouTube ads software & coaching company TubeSift.

Webinar Ad shot in a Office

Here is an example of a YouTube ad for a webinar I made for TubeSift on set in an office.

Webinar Ad shot on a Sailboat

Here is an example of a webinar training YouTube ad I made for TubeSift on set on a sailboat in the tropics.

Software YouTube Ad

Here is a YouTube ad I shot and narrated for the software product Video Ad Vault. I added an entertainment element by making it a race between some automatic blinds and Video Ad Vault's searchable YouTube ads library.

Software Reveal Beta Access Ad

This ad promoted a software beta access reveal webinar that was a successful part of TubeSift's launch strategy. Notice the CEO's casual business attire.

Acted Comedy Ad for TubeSift (starring CEO & me)

This is a legacy acted comedy ad for TubeSift starring the CEO and myself. We renditioned a scene from Always Sunny in Philadelphia Scene but made it about YouTube ads.

Software Comical Ad featuring Skeleton Rick

This is a comical ad I made promoting the software Video Ad Vault that features a Skeleton Head of Rick from the cartoon Rick & Morty. Sometimes humor sells the best.

CLIENT YOUTUBE VIDEOS

Diverging from my experience with ads and marketing videos, I edit weekly videos from YouTubers Trent and Allie. This weekly editing has helped me hone the craft of vlog editing and non-fiction narrative filmmaking. Trent and Allie have over 480,000 subscribers on their YouTube channel where they document their journey in DIY home construction and occasionally dip back to their roots in Vanlife travel episodes.

A Trent & Allie Video I Edited

In this episode of Trent & Allie they don’t let any inconvenience stand in the way of completing construction on their dream house.